What Key Performance Indicators Should an Agent Track?
A good agent should track the number of leads coming in, the
number of leads contacted, your expenses (will you be showing a profit), how
many contact you’ve called as well as your buyer’s agents called, then cross
reference that with how appointments have been made.
What are your goal statistics?
I care about my net
profit at the end of the month and making sure at the end of the year I will be
hitting $12 million. I don’t stress over
the number of contacts we’ve reached; if we are under, we will make up for it
next week. It really comes down to converting leads.
How many contacts do you make per week?
I make about 100 contacts a week.
How many appointments
do you set per month?
I sell my business mostly sellers, so I have about 10 or
more sellers per month.