What Key Performance Indicators Should an Agent Track?




What Key Performance Indicators Should an Agent Track?

A good agent should track the number of leads coming in, the number of leads contacted, your expenses (will you be showing a profit), how many contact you’ve called as well as your buyer’s agents called, then cross reference that with how appointments have been made.

What are your goal statistics?

 I care about my net profit at the end of the month and making sure at the end of the year I will be hitting $12 million.  I don’t stress over the number of contacts we’ve reached; if we are under, we will make up for it next week. It really comes down to converting leads.

How many contacts do you make per week?

I make about 100 contacts a week.


How many appointments do you set per month?

I sell my business mostly sellers, so I have about 10 or more sellers per month.